Funky Flywheels Show – Your Ultimate Podcast for Scaling B2B Startups
Scaling a B2B startup from 1 million to 10 million in Annual Recurring Revenue (ARR) can be very similar to managing a band of rock stars. When Marketing, Sales, Customer Success, and Product teams work together seamlessly, accelerating growth becomes effortless. However, if they are out of sync, you will inevitably encounter significant challenges—sooner or later, it's guaranteed.
Join us on the Funky Flywheels Show, where Björn W. Schäfer, one of Europe’s foremost Go-to-Market (GTM) experts, passionately explores the pathways to sustainable and scalable growth. With his extensive experience advising over 150 B2B startups from Pre-Seed to Series B, Björn has played a pivotal role in shaping the success stories of determined SaaS founders throughout the DACH region and beyond. As the founder of Rowing8, a dedicated business angel, and the author of 𝗙𝘂𝗻𝗸𝘆 𝗙𝗹𝘆𝘄𝗵𝗲𝗲𝗹𝘀, he advocates for self-accelerating growth engines, moving away from the "too much, too fast" mindset.
Every week, Björn hosts insightful discussions with top tech founders, go-to-market experts, and early-stage investors. Together, they explore practical strategies for go-to-market execution, predictable revenue generation, and scaling startups. Listeners will gain access to useful insights, established frameworks, and valuable lessons from those who have skillfully navigated the transition beyond founder sales.
This podcast is designed for B2B SaaS founders, revenue leaders, and investors eager to discover practical growth strategies, optimise their go-to-market efforts, and improve customer retention.
P.S. If you search for the previous podcast title—𝗧𝗵𝗲 𝗦𝗮𝗮𝗦 𝗦𝘆𝗺𝗽𝗵𝗼𝗻𝘆, we have saved all episodes since day one. You will find them below.
Episodes
Von Customer Success zu Customer Value: Warum ein Begriff die gesamte GTM-Organisation transformiert - EP 116 🇩🇪 | Classics mit Steven Lewandowski
Das Pipeline-Paradoxon: Die große Selbstlüge im B2B-Vertrieb - EP 115 🇩🇪 | Solo
MEDDIC: So wird das Revenue-Framework zur gemeinsamen Sprache für Marketing, Sales, CS und Produkt - EP 114 🇩🇪 | Classics mit Michael Rap
Von Sales-Theater zu 40% höherer Win Rate durch objektive Gesprächsanalysen - EP 113 🇩🇪 | Gerald Zankl
Von 25 auf 1.000 MA: 6 Jahre Customer Success Learnings bei Doctolib - EP 112 🇩🇪 | Classics mit Christian Lenski
9x Wachstum durch weniger machen: Die Jamie AI Effizienz-Strategie - EP 111 🇩🇪 | Benedikt Böringer | JAMIE
The 10M Founder-Led Sales Secrets VCs Hide From You - EP 110 🇬🇧 | Classics with Seth DeHart
Die GAIA-Formel: Mit Domain-Expertise zu siebenstelligen Umsätzen - EP 109 🇩🇪 | Janina Möllmann | GAIA
Vom Cost Center zur Growth Engine: Der Unicorn-Fahrplan von Parloa - EP 108 🇩🇪 | Classics mit Lena Wisser
Von 0 auf 300 Leads in 90 Tagen: Die LinkedIn-Strategie für direkten B2B-Umsatz - EP 107 🇩🇪 | Robert Heineke
Die Nischendominanz-Formel für maximale Segmentdurchdringung - EP 106 🇩🇪 | Classics mit Hans Christian Heinemeyer
How Weflow Built a Multi-Million Pipeline Machine with Just 2 People - EP 105 🇬🇧 | Janis Zech
Von 0 auf 500k ARR: Wie Scribe das LinkedIn Content Game verändert - EP 104 🇩🇪 | Eva Egg
From Chaos to Collaboration: Implementing Cross-Functional Pods That Actually Work - EP 103 🇬🇧 | Koen Stam & André Bressel
Vertriebsaufbau nach Gründertyp - so stellst du die richtigen Sales-Profile ein - EP 102 🇩🇪 | Classics mit Dominic Blank
Breaking Through Growth Plateaus: The SaaS Turnaround Playbook - EP 101 🇬🇧 | Stefan Zanetti
Behind the Mic 🎙️ | 100 Episodes, 100K Downloads - Meet me, Björn - EP 100 🇬🇧 | Hosted by Rico Wyder
From Product Validation to $100M ARR: The Critical Decisions That Make or Break SaaS - EP 99 🇬🇧 | Dave Boyce
Funky Flywheels Implementation Blueprint - From Theory to Daily Sales Actions - EP 98 🇬🇧 | Gordana McNamara
KI-gestützte Vertriebsautomatisierung und die Zukunft des B2B-Sales | EP 97 🇩🇪 - Daniel Brusch
Post Series A - gewerke-spezifische Segmentierung und die perfekte Balance zwischen Self-Service und menschlichem Vertrieb - EP 96 🇩🇪 | Julian Wiedenhaus
Process Before Headcount: Why Growing Sales Teams Too Fast Kills Growth - EP 95 🇬🇧 | Classics with Benedikt Meuthen
Webinare als Kernelement für internationale Marktbearbeitung mit Fokus Enterprise Sales 🇩🇪 - EP 94 | Dominic Multerer
GTM Efficiency through GTM Alignment - EP 93 🇬🇧 | Kilian von Dosky & Giuseppe Cristiano
Sparring mit Ben - Modernes Mentoring via WhatsApp - EP 92 🇩🇪 | Ben Bauer